| Running
A Business In Spain |
| A Little Advice |
| by Katja Dekker |
| July 2005
We were internet
marketers that needed a break. So we started a tapas restaurant in Spain.
Some said we were crazy, some said we were brave. We say we are a little
bit of both. Read our story, the lessons we learned and our tips...
It has been
almost three years since we moved to Spain and finding our way around has
been fun and sometimes a struggle. When you move abroad you realize
that you are giving up your career, your house, the lease car and all.
But in return, there is a romantic future lying ahead of you; a future
without stress, traffic jams, thousands of emails a day, dark clouds, rain.
An exiting future with new possibilities, new people and new habits. |
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| Our romantic
and exiting idea of the future was setting up a tapas restaurant in a pretty
little village on the Costa Blanca. We would only open for a few hours
per day, run it together, and cook all kinds of delicious tapas for our
guests.
We were able
to rent a location close to a very busy weekly market. Definitely a hotspot.
As the unit was completely empty when we rented it, we were able to build
it up from scratch. Setting up something new is almost everybody’s dream.
And yes, it is a lot of fun. However, with only little experience in the
catering industry (but not completely brainless), little knowledge
of the Spanish language, no knowledge of the Spanish culture or business
attitude whatsoever, we were bound to get in a lot of trouble.
But somehow
we didn’t... Although it took endless discussions, brainstorm sessions,
continuous questioning and numerous drives along the Costa to find the
right suppliers and equipment.
Some Examples
Buying kitchen
stuff. If you want to buy kitchen stuff in Holland, you go to a wholesaler. |
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| There you
will find all equipment neatly arranged with prices and product details.
In Spain only few items are on display and they show no prices at all.
We first had to go home to look up all the words in the Spanish dictionary
(so we could at least ask what we wanted to have). Furthermore,
they gave all prices in Pesetas – on purpose I’m sure - although
they kept smiling.
Building
the bar was something else as well, because we wanted a non-Spanish
bar set-up. That made the beer people, the wine people, and all other suppliers
freak and run out immediately with the words ‘ai hombre, problema!’
– probably catching a beer in the bar next door – and not show their face
for a couple of days. In order to get ice-cream, we had to stand in the
middle of the street to stop the sales rep and ask him to come in. He delivered
once, came for a refill and then never showed up again. Hence, we had to
change brands in the middle of summer. |
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| It took us
2 years to finalize the paperwork for the license. It took numerous visits
from the ‘ajuntamento’ and the health inspection before they
finally approved it. Each time they came, they brought a new list with
rules and regulations, ensuring us this was the final version. However,
once set up, the restaurant worked really well. Some people said we were
crazy starting a tapas restaurant in Spain, but we managed to serve both
foreigners and Spaniards, which made us very proud.
After 2 years
we sold the restaurant to start a new adventure. Because we had such a
hard time finding the right stuff at a reasonable price for the restaurant,
but also for stuff at home, we set up www.CostaMarket.com, a marketplace
for people living on the Costa or with plans moving there. We have just
started, which is both exiting and scary, but again I’m sure we will manage
somehow...
Our Tips
Running a
bar/restaurant is probably one of the most effective ways of learning Spanish,
Spanish culture, the local way of doing things (probably different for
every part of Spain) their rules and regulations, their business culture
etc. Plus, you hear A LOT |
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| ASK! In Holland
everything is arranged for. Information is brought to you whether you want
it or not. The Dutch are great at logistics. In Spain you ask for it –
always, in every situation, anytime – always ask. Even if it seems the
most silly question in the world, there’s a good chance they will answer
with ‘Hombre, claro que si!’ Of course we have/do it!
Ask AGAIN.
Chase, call, visit. If they don’t hear from you, it is obviously not important
to you.
TWICE.
Never ever think you get anything done in ONE go. There is no way. Plan
two to three visits/attempts for anything you need to arrange. Knowing
this in advance will save you a lot of stress.
SMILE.
But that is probably a universal tip.
RELAX.
You want to move to Spain (or just did) because you wanted more
time etc. Go with the flow!! |
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