Once
upon a time when you wanted to advertise offshore real estate developments
the choices were static and limited. Effective promotion for large
offshore real estate developments, retirement havens and investment grade
real estate was once confined to the Friday issue of the Wall Street Journal
and to those extremely expensive and polished magazines that sat on coffee
tables. - - But in today's world, people look for real estate on the internet
- - - Do you know anyone who doesn't?
Advertising in magazines has three
drawbacks; it is very expensive, it has a limited shelf-life, it has a
location specific distribution point, and it has a very limited audience.
Okay, these days they leave those spiffy real estate magazine advertisers
at the major airports around the world, and also at major hotels and restaurants.
This new brand of advertiser magazine is very much like the throw-away
advertising periodicals that one used to find in laundromats and pizza
parlors. Inside these advertisers everybody and their brother is making
the same poorly written pitch to sell their real estate in the limited
space allowed. The pitch often includes the word 'luxury' and goes something
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"You
have imagined it, now you have found it"
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"Our
experience guarantees your investment"
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"The
best place to live and invest"
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"Where
luxury and beauty becomes reality"
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"The
kind of luxury you're looking for"
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"...and
now, it's Golf Estates, your place in the sun"
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In these 'advertisers' (piled ten high
in the airports, restaurants, and hotel lobbies) there is room for one
photo per magazine page, maybe two or three photo insets and a few words
of text. Not very dynamic. Even if it was dynamic and had the capacity
to be interactive,
who is it aimed at? If the person passing through the airport is entering
the country to buy real estate, it stands to reason that unless he is a
really dumb monkey he has already lined up his chosen acquisition prospects
on the internet or he wouldn't have sprung for the airfare, the hotel,
the car rental and the rest of it. Okay again; maybe the real estate
magazines left at the airport and in the hotels and restaurants act as
last minute 'impulse persuasion items' -- you know, the sort of persuasion
items that they put at the checkout registers in supermarkets...
razor blades, batteries, pens, bic lighters... stuff you might want
if you lacked the efficiency to remember to buy it before you got to the
register. Okay for the third time; that's great... if you want to
try to sell them at the checkout counter then those advertiser magazines
might just catch someone at the last second. But don't count on it.
People seldom buy real estate on raw impulse; they're not buying bic lighters,
they're buying real estate, and if they've come to the market to shop for
property, they've already lined up something that suits them; and you can
be sure that they've spent the time communicating with the seller via email
on the internet; where they've seen twenty photos, blueprints, comps, graphs,
maps, an online video, and an unlimited amount of text. The buyer
has arrived fully informed with the facts and a prepared itinerary; 90%
of the time no impulse magazine is going to sway them... travel time
is limited and they've done their homework; they did it before they set
sail. Wouldn't you?
In today's world, everyone searches
for real estate on the internet, and that is especially true when it comes
to international real estate where sellers are seeking buyers in other
nations, and buyers are seeking properties in a nation other than the one
their currently living in. The internet provides information to the
entire world, 24 hours a day, seven days a week. It isn't limited
to an airport terminal or hotel lobby. The internet is the most versatile
means of communicating large amounts of information to large numbers of
people disrespective of where those people may be.
If
you've got a large project real estate development then your advertising
belongs on the internet. -- There is one web site that is number one in
the world for real estate worldwide - and you're on it! We can sell your
project -- from first stage all the way to completion - Of course everyone
on the internet claims to be number one, or the leader, or
the premier website - or any number of other overblown accolades
- but let's look at the facts. The fact is that Escape Artist has
more traffic, a higher ranking and is more effective in selling international
real estate than any competitive website in the world, including that of
CENTURY21 - and we've got the statistics to back up that claim...
if
you doubt that fact, then click here and get the indisputable statistics
gathered from independent sources on the traffic ranking and competitiveness
of EscapeArtist.com -
We can sell your project;
we can put it in front of the world. Buyers from any nation on earth
can see what you have to offer in complete detail; and they can see your
project whenever they want from wherever they are, seven days a week, 24
hours a day. As many photos as you want, all the text you want, a
contact form for them to contact you even if it's two in the morning. Web
pages can provide what no magazine can; precise details that buyers want
to know that would never fit on a magazine page, or even two magazine pages.
Add to that, that no matter what sort of website your project may have,
it gets lost in the forest of millions of websites. Our website shows up
at the top of almost every Google search for international real estate
for almost every country in the world. Over 1.5 million visitors
to our website per month all have one thing in common, they want to move
overseas, and they are seeking real estate overseas. There's more
- - our four very popular relocation eMagazines go out to almost 400,000
subscribers every month, and each of those magazines feature international
real estate. In addition to links and banners we can include articles about
your project in our magazines. That is the sort of effectiveness that your
project deserves and requires. ...and we can provide it.
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Offshore
Real Estate Report
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EscapeArtist
Travel Magazine
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Caribbean
Properties & Lifestyle Magazine
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Escape
From America Magazine
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When you advertise with
us you'll appear prominently in our very popular magazines
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When you advertise with us you will
appear in our magazines. Tens of thousands of visitors read out eMagazines
...even when they aren't subscribers; we get seen. You don't have
to depend on poorly written text that fails to persuade - - the word 'luxury'
should never appear ten times in your advert, your advert should be written
correctly, not by a spiffy real estate magazine editor. If required we'll
send a writer and photographer to see, photograph and write about your
project, we'll write the text, or if you prefer, we'll use your text, or
a combination thereof. (With recommendations for wording based on what
we know works and what doesn't.) The price for being in front of
the world is less expensive than being in an impulse 'advertiser' style
magazine that is read too late, if it is read at all.
Advertising on EscapeArtist.com
will increase your options exponentially.
The promotion for your property
will appear on as many webpages as may be required to convey the value
of your property.
Dynamic & Interactive - -
Including photos, images, graphics, text, video, slide show, chat, contact
form, and more.
...and best of all; visibility.
When your property is on EscapeArtist.com it gets seen!
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If
your own real estate project website hasn't produced the results you want
it's because the sheer number of websites in the world push your website
to the bottom of the search results. That's not an indictment of
the internet's capacity to sell, it is a result of the the competitiveness
of the internet. We have no competition that competes with us on
a one to one basis for international real estate, because that is our focus
and it has been for ten years. We're established, we show up at the
top, we get an amazing amount of traffic and as such are ranked in the
top 1% of all the websites in the world, and we, and our advertisers, get
seen first and sell first. One and one half million visitors per month
and growing by 10% a month. If you advertise with us, we can, and
will, sell your project. Starting at $2,000 per month with a three
month minimum it's a bargain; one sale of your project more than pays for
our advertising for one year. Contact us for an easy talk.
Use the form below to tell us about
your advertising requirements, or if you prefer some personal customer
service please give us a call - we can help - we'll assist you in determining
the right advertising to fit your budget and your advertising needs.
Call us or fill out the form on the next page:
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New York
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San Francisco
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London
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(646)-290-6616
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(415)-839-5309
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020-79938702
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Use the form on the next page to tell us about your advertising requirements, or if you prefer some personal customer service please give us a call - we can help - we'll assist you in determining the right advertising to fit your budget and your advertising needs.
Click here to fill out the form
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